Entrepreneur's story on how a firefighter's "hidden" side hustle hit $27 million in revenue captures one chapter of the Murphy Door arc — the inflection point where what had been a garage project for nights between fire shifts became something we could no longer build by hand. The magazine framed it as "a firefighter's 'hidden' side hustle led to $27M in revenue."
What the article doesn't have room to cover is the manufacturing infrastructure that made the next leap possible: the CNC line that lets us ship pre-cut bookcase doors flat-pack, the supplier relationships behind every mirror closet and dresser door we offer, and the install network that trains carpenters across the country to put a Murphy Door in a real wall correctly.
For founders following a similar trajectory, the question we're asked most is when to leave the day job. The answer hasn't changed since 2012: when the side income covers your runway for twelve months and your customers are already finding you. The full press hub has more outlet perspectives on how the story has unfolded.
